MR Firms

Market research firms, or MR Firms, are essential resources when you do not want to do market research as a DIY. Our role is to gather and analyze data concerning your customers, competitors, and other actors in the same market. We work with various types of data, whether qualitative or quantitative, making us the ideal partner when you want to explore ways of improving your products or customer service.

Working with us can save you time and money, relieving you of numerous data to sift through. We also cater to the interpretation and analysis of the data after using an ideal collection method, depending on the type of research you want. With our comprehensive market research services, you can be sure of getting customer feedback stress-free. We are the go-to company if you want to save time and resources by conducting valuable research without costly mistakes.

Why Consider MR Firms?

  • Time-Saving – Research can be complicated without the correct techniques or processes. As a research firm, we have the specific know-how and experience and can work efficiently to deliver timely results without making costly mistakes. Product Insights has dedicated staff that can handle complex research within a reasonable timeline.
  • Fresh Perspective – MR firms also provide a raw viewpoint, enabling you to understand your customers better. We can give you unbiased and constructive feedback because we remain neutral and objective throughout the research process. We use methodologies that promote openness among respondents, making our studies honest and beneficial to your business, no matter the category.
  • Experience – Market research processes can be fast when you have proven methods to give you the insights you require for decision-making. Part of that is knowing the right sample size and questions to yield impactful and accurate answers. Distinguishing when to use qualitative or quantitative research also matters. You must know the best practices and have analytical tools and time-tested methodologies.

Remember, data collection is only the first part of the research. Analyzing and translating that data correctly is also fundamental.

We strive to provide credible findings that boost your relationship with the target audience. We remain committed to high standards of excellence, which we achieve by pinpointing the unique challenges you face before embarking on market research. We collaborate with you to ensure you get feedback that helps you achieve your goals thanks to our advanced survey tools, vast experience, and technical knowledge in the market research industry.

Ready to Learn More? Contact Us

The role of MR Firms is essential in every aspect of a business. It is vital to pick a qualified and skilled team to handle the market research for your company. We have what it takes to complete complex surveys, giving you real-time data that provides endless opportunities to better your products or services. Integrity and transparency are some of our top qualities, which, when added to our passion for the job, make us the top choice to help you make data-driven decisions for the betterment of your enterprise. We will help you strategize as you move forward. Contact us today to get started!

What Our Clients Say About Us

“Product Insights is one of the top focus group facilities. The personnel pay attention to your every
need as professionally as anyone I have seen. I have been particularly impressed with the recruiting.
I would recommend this facility without reservation.”


“Our team and executive leadership have been incredibly impressed with the quality of work
guidance. The insights gathered during our multiple taste testings and in-home tests helped our
team make critical product development, marketing and overall strategy decisions. I highly


“My experience was exceptional. I felt that all project objectives were met and exceeded my
expectations. The summaries were very thorough and well-written. I felt a true sense of partnership
and PI went above and beyond to meet my project needs.”